Mazda Engineers Petition for an all-RWD Lineup.

An independent and relatively small brand in an increasingly competitive and consolidated marketplace, Mazda is continually faced with the challenge of distinguishing itself from larger, better-known rivals.

Engineers believe that a new rear-wheel-drive strategy would help achieve that goal while also creating engaging products that further the zoom-zoom brand’s focus on driving enjoyment, according to an Edmunds report.

Mazda’s top management is reportedly none too keen on the plan due to the prohibitive cost of developing all-new platforms, but the automaker could seek a partner to help share expenses. Fiat-owned Alfa Romeo, itself seeking to forge a new rear-wheel-drive identity, could prove a natural fit, especially given the two companies' current co-operation on the next-generation MX-5 Miata and a new Alfa roadster.

If a partnership fails to materialize, it wouldn’t be surprising to see Mazda decide to simply focus on its existing front-wheel-drive lineup, which has been picking up sales momentum with the latest batch of redesigned models.

With the recent demise of the RX-8, the MX-5 Miata is Mazda’s only remaining rear-wheel-drive offering.